Project Brief
Discovery #MINDBLOWN is a line of STEM toys designed for curious kids everywhere. I worked on the package design.
Concept
#MINDBLOWN is powered by Discovery Science Channel and Discovery Education – the number one STEM content providers in the United States.
The design for the packaging uses a detailed modular system that can be modified for different needs.
I worked with other designers to create the packaging from start to finish – starting with brainstorming with the product managers, collaborating with the copywriter for content, creating dielines, designing the art and layout, and reviewing print samples. I also expanded on and refined their existing style guide.
